Meeting recording:
https://www.loom.com/share/6ced0ac7d2c94851903b5bab3979e88b
We'll chat again once he goes through the program. I asked Laurie to send some flowers. Great great guy. Invented (or was in the room for the creation of) Amazon Prime. BOSS.
The things that really stood out:
- Consider naming the feature of recurring CGM delivery. Amazon's Subscribe and Save, Chewy has a Smart Ship previously called Auto Ship.
- Build prediction models for churn - we are starting that now with cohort analysis etc.
- "Any great subscription product has a negative consequence of leaving." — not sure how we do this one given our users own their data.
- OG/Founding Member needs some kind of hook. Maybe a lower/locked in intro price or mission patch. Similar to AMEX "member since…"
- Mentioned that Costco makes all its money from membership fees and not products. Sounds familiar :)
- We discussed Prime's monthly payment option which I actually wasn't aware of
- Talked about selling convenience/time saving vs. the actual thing. Eg. give away the software, sell the medical consults, CGMs, etc. the convenience is valued.